The next layer of your business

Custom Software & Integrations

Build the system your workflow needs.

Custom software and integrations help service businesses reduce duplicate entry and workarounds across their tools. We connect intake, customer records and day-to-day delivery through applications and integrations shaped around the team's workflow.

Discuss the opportunity

Connect the work to a coherent model.

Interfaces and integrations share defined records and responsibilities.

  1. Business workflow
  2. Application model
  3. Connected systems
  4. Owned operation

A focused release establishes the foundation for expansion.

William Smith's hand-coloured 1816 sketch of the succession of strata, from the granite of Snowdon to the chalk of the Thames valley
Above, GoBJJ. Below, William Smith, Sketch of the Succession of Strata and their relative Altitudes, 1816. Public domain, via Wikimedia Commons.

Build at the operating structure.

Custom Software & Integrations works in the operating structure. Strata Modus raises the information floor, from the physical layer to the digital surface.

  1. Convert
    The digital surface

    Where buyers search, ask AI and decide who to call: your website, Google, AI answers and campaigns.

    Marketing & AdvertisingWeb Design, Development & CRO
  2. Connect
    The signal layer

    How an inquiry reaches a person: AI voice, missed-call text back, intake, CRM and follow-up.

    AI & Business Automation
  3. Build
    The operating structure

    The systems the work runs on: strategy, software, technology and the integrations between them.

    Strategy & Fractional LeadershipCustom Software & IntegrationsTechnology Consulting
  4. Unearth
    The physical layer

    The work itself: crews, jobs, records, compliance and the numbers behind them.

    Compliance & Operational ReadinessBookkeeping & Payroll

A connected approach

The work behind
a better business.

A business process can outgrow the combination of tools that once supported it. Building a useful system begins with resolving the workflow, data and access decisions before writing the application.

We create a bounded scope, connect the important records and deliver working stages for review. The result includes an operating plan for the people who will use and maintain the system.

Build growth you keep.

Start with our infrastructure. Strengthen the assets in your business.

Strata tools & networks
Your retained assets

Commissioned application code, integrations and documentation.

See the ownership pathway

Shared Strata networks remain Strata-owned. Your commissioned assets and access are documented in the scope.

Choose a starting point

Services in this layer.

Each engagement has a defined purpose, deliverables and a practical next step for your business.

Selected projects

See the systems
we’ve built.

Explore the decisions, interfaces and capabilities behind these projects.

Connected service groups

Make the next decision with context

From the service to your business decision.

Explore the business growth FAQ ↗

Meet the people.
Define the work.

Consultation-scoped pricing

This work is scoped separately after consultation. Your proposal defines implementation, responsibilities and any ongoing support.

Read the pricing and scope termsDiscuss the work for your business

Start with your business

Start with the opportunity in front of you.

We can help identify the right improvement, implement it and provide ongoing support. Your proposal defines the work, responsibilities and review schedule.

Let’s talk