Marketing & Advertising

ChatGPT Ads Management

Reach customers while they explore their next purchase.

ChatGPT Ads management connects campaign strategy, audience and offer fit, creative and landing-page preparation with ongoing campaign management. We help your business plan its budget and review the performance information available to the advertiser account.

Discuss this serviceExplore the scopeExplore Search & Advertising

Connect sponsored reach to the right next step.

A prepared campaign helps interested customers reach a page that explains the service and how to inquire.

  1. Eligibility & audience
  2. Sponsored placement
  3. Prepared destination
  4. Available reporting

After the inquiry

  1. Respond
  2. Sell
  3. Close
  4. Follow up

Account signals and inquiry fit guide the campaign decision.

Public Solis Interiors website showing its interior services and project imagerySolis Interiors
William Smith's hand-coloured 1816 sketch of the succession of strata, from the granite of Snowdon to the chalk of the Thames valley
Above, Solis Interiors. Below, William Smith, Sketch of the Succession of Strata and their relative Altitudes, 1816. Public domain, via Wikimedia Commons.

Convert at the digital surface.

ChatGPT Ads Management works in the digital surface. Strata Modus raises the information floor, from the physical layer to the digital surface.

  1. Convert
    The digital surface

    Where buyers search, ask AI and decide who to call: your website, Google, AI answers and campaigns.

    Marketing & AdvertisingWeb Design, Development & CRO
  2. Connect
    The signal layer

    How an inquiry reaches a person: AI voice, missed-call text back, intake, CRM and follow-up.

    AI & Business Automation
  3. Build
    The operating structure

    The systems the work runs on: strategy, software, technology and the integrations between them.

    Strategy & Fractional LeadershipCustom Software & IntegrationsTechnology Consulting
  4. Unearth
    The physical layer

    The work itself: crews, jobs, records, compliance and the numbers behind them.

    Compliance & Operational ReadinessBookkeeping & Payroll

The business opportunity

ChatGPT Ads Management,
with a clear purpose.

A new advertising surface needs a clear reason to reach a buyer and a useful destination when the customer wants to learn more. Without a relevant offer, prepared page and campaign owner, it is hard to judge whether the channel fits the business.

Give a sponsored campaign a defined audience, persuasive message and direct next step. We connect the offer to creative and landing-page preparation, manage the campaign within its budget and review available performance signals with your team.

Build growth you keep.

Start with our infrastructure. Strengthen the assets in your business.

Strata tools & networks
Your retained assets

Service guides, campaign creative and original content.

See the ownership pathway

Shared Strata networks remain Strata-owned. Your commissioned assets and access are documented in the scope.

The engagement

What we build
with your business.

A defined scope gives your team a clear picture of the work and what it needs to operate.

01

Audience and offer strategy

Identify the audience, customer question and service that make this channel relevant to your business.

02

Creative and campaign plan

Develop the campaign message and creative direction, then manage the agreed campaign work.

03

Landing-page preparation

Connect the sponsored message to a useful destination that explains the service and next step.

04

Performance review

Review the reporting available to the advertiser account alongside the inquiries and sales feedback your team can observe.

From first conversation to working system

How the work moves.

  1. 01

    Choose the opportunity

    Match the buyer, customer question and offer to a useful campaign goal.

  2. 02

    Prepare the experience

    Develop the message and landing destination, then establish campaign reporting and ownership.

  3. 03

    Launch within scope

    Set the campaign budget and responsibilities, then manage the live work within the agreed plan.

  4. 04

    Review and adjust

    Use account reporting and sales feedback to decide whether to continue, change or stop the campaign.

Before we begin

Useful questions.

We’ll refine the details around your business in the first conversation.

Can every business run ChatGPT Ads?

Availability depends on current account, market and category eligibility. We check the options available to your business before proposing a launch.

Is ad spend part of the management fee?

No. Your proposal separates the campaign budget from management and any creative or landing-page production fees, and your business sets and approves its spend.

Can an ad change ChatGPT's answers or recommendations?

No. Sponsored placements are separate from ChatGPT's answers. Paying for advertising does not purchase influence over organic responses or recommendations.

What information can we use to review performance?

We review performance information made available to the advertiser account and the business inquiries that can be matched within the agreed measurement scope. Private ChatGPT conversations are not campaign reporting data.

Connected services

The next layer.

Explore this layer
01

Marketing Strategy & Campaigns

Marketing strategy and campaigns help service businesses decide which audience, offer and channels deserve attention. We connect campaign work to inquiry response, sales follow-up and a review cadence your team can own.

Explore the service
02

Landing Pages

Landing page design gives a campaign a focused destination for one offer and one audience. For service businesses, the page connects message, proof and qualifying questions to an inquiry your team can respond to with context.

Explore the service
03

Conversion Optimization

Conversion optimization helps service businesses identify what is stopping a useful website inquiry. We use the available customer, page and sales evidence to improve the message, form and follow-up path instead of assuming more traffic alone will solve it.

Explore the service
04

CRM & Sales Operations

CRM and sales operations organize inquiries from first contact through qualification, proposal, follow-up and handoff. We configure an agreed system or build a focused tool when the workflow calls for it, then help staff run the process with people owning customer decisions and exceptions.

Explore the service
05

AI Search Optimization

AI search optimization helps service businesses present clear, source-backed answers across search experiences, including AI-generated answers. We make business facts and service pages easier to interpret, then track which sources earn visible mentions and links.

Explore the service

Meet the people.
Define the work.

Consultation-scoped pricing

This work is scoped separately after consultation. Your proposal defines implementation, responsibilities and any ongoing support.

Read the pricing and scope termsDiscuss the work for your business

Start with your business

Put ChatGPT Ads Management to work.

Tell us what needs to improve and what you use today. We can help plan the change, build the solution and provide ongoing support, with responsibilities and pricing agreed in your proposal.

Let’s talk